Gender Equality and Chores… Or Why Guys Should Do the Laundry…

Sage advice to parents hoping to create an opportunity rich future of for your daughters…

  1. New research out of British Columbia suggests that fathers who help with household chores are more likely to raise daughters who aspire to higher paying careers
  2. Even if fathers publicly endorse gender equality, if they allow their wives to do a disproportionate amount of household labor, their daughters are more likely to envision having traditional female jobs
  3. Which means that the road to achieving gender equality in the workplace may be to focus on gender equality in chores at home…sorry guys!