Motivation

Memory and Exercise

A new study by researcher from the University of New Hampshire suggests that recalling past exercise experiences can motivate people to hit the gym more. “These results provide the first experimental evidence that autobiographical memory activation can be an effective tool in motivating individuals to adopt healthier lifestyles,” the researchers wrote. Researchers suggest that exercise […]

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Smoking and Motivation

New research suggests ads with messages about “why” to stop smoking can influence a smoker to quit within a month However, there is no evidence that ads with messages about “how” to stop smoking influence behavior Researchers argue that “why” ads are more effective because they show graphic portrayals of the health consequences of smoking

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