Trust

How Big is Your BUT?

Are You a Trustbuster? The words we use and the way we use them tell the world a great deal about whom we really are, what we really mean to say and whether we’re to be trusted or busted. Avoid these trustbusting traps: The Status Changer: Interjecting terms and phrases like, “Can we talk here” […]

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The Dark Side of Trust…

Trust can be a vicious and manipulative weapon of control. As much as I’ve researched and studied the importance, development and maintenance of trust in great relationships, I’ve only recently started to examine trust’s less attractive aspects. Someone may grant you trust based on the belief that you will act in a certain way, even

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Pleasure or Satisfaction?

This week I had the opportunity to speak to a group of senior executives at the Atlantis Resort in the Bahamas.  Since my keynote opened the session yesterday, I was able to sit back this morning and enjoy the talk presented by David Horsager, author of The Trust Edge. David’s speech threw a broad net

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Eye Contact & Trust

Consumers are 16% more likely to trust a brand of cereal when the characters on the boxes look them straight in the eye, according to researchers from Cornell University Interestingly, the gaze of characters on children’s cereal boxes is at a downward angle, correcting for their height Characters on adult cereal boxes look straight ahead

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